Tag: Financial Wellness

  • TomoCredit Founder Kristy Kim Shares the Personal Story Behind Building TomoCredit

    From immigrating to the United States at age 11 to building TomoCredit, Kristy Kim reflects on the lessons, relationships, and risks that shaped her entrepreneurial journey.

    When people ask me what led me to build TomoCredit, they’re often looking for a single defining moment.

    The reality is much less straightforward. Like most entrepreneurial journeys, mine was shaped by a series of experiences, challenges, and lessons that gradually influenced the way I see opportunity, risk, and access.

    Recently, I found myself reflecting on the qualities that have had the greatest impact on my journey as a founder. Three themes kept surfacing: curiosity, adaptability, and trust. Looking back, those lessons show up in nearly every major chapter of my life, from immigrating to the United States as a child to working in investment banking and eventually launching TomoCredit.

    The Curiosity That Led to TomoCredit

    I’ve always been curious. As a child, I asked endless questions. As an adult, not much has changed.

    That curiosity is one of the reasons TomoCredit exists today.

    Before becoming a founder, I worked in investment banking. On paper, I had done everything right. I graduated from college, built a successful career, and had enough money in my bank account to purchase a car outright. Yet when I applied for a loan, I was denied.

    The reason wasn’t income or employment. It was credit history.

    I remember feeling completely confused. How could someone be financially responsible and still be locked out of the financial system?

    The more I learned, the more questions I had. Why were so many people being judged by a system that often failed to capture their actual financial behavior? Why were immigrants, students, and young professionals struggling to access opportunities despite having the ability to succeed?

    What started as a personal frustration eventually became a mission. The more I learned, the more I realized that millions of people were facing similar barriers. That curiosity ultimately became the foundation for TomoCredit.

    Learning to Adapt Before I Knew What Entrepreneurship Was

    Long before I became a founder, I had to learn how to adapt.

    When I was 11 years old, I left South Korea and moved to the United States to attend school. I left behind everything that was familiar and moved in with a host family.

    At the time, I didn’t fully appreciate how difficult that decision must have been for my parents. I was excited about the opportunity. Looking back now, I understand how much courage and trust it required from them.

    That experience taught me something that has continued to serve me throughout my career: very few things go according to plan.

    The transition from finance to entrepreneurship was filled with uncertainty. Building a startup required me to learn skills I never anticipated needing, navigate challenges I couldn’t have predicted, and make decisions without having all the information I wished I had.

    Today, adaptability feels more important than ever. Technology is evolving rapidly, industries are changing, and entire categories of work are being redefined. The people who thrive won’t necessarily be the ones with all the answers. They’ll be the ones willing to keep learning and adjusting as circumstances change.

    The Power of Relationships

    Many of the most meaningful opportunities in my life came through relationships I invested in over time.

    Not because I needed something from someone. Not because I was collecting business cards. But because I genuinely cared about building connections with people.

    Whether you’re building a company, hiring a team, raising capital, or launching a new product, very little happens alone. People remember whether you show up, follow through, and are willing to help when there’s nothing immediately in it for you.

    Trust is built through countless small actions that often seem insignificant in the moment but become incredibly meaningful over time.

    At TomoCredit, relationships have been central to everything we’ve built. From our customers and employees to investors and partners, every step of the company’s growth has been made possible by people who believed in our mission and chose to support it.

    The Greatest Gift My Parents Ever Gave Me

    Both of my parents are entrepreneurs in South Korea. Growing up, I watched them build businesses, solve problems, and navigate the realities of entrepreneurship long before I understood what any of those things meant.

    They taught me resilience, responsibility, and the importance of hard work. But the most impactful thing they ever gave me wasn’t advice.

    It was trust.

    When I was 11 years old and wanted to move to the United States, they could have easily said no. Looking back now, I can only imagine how frightening that decision must have been. Instead, they chose to trust me. They believed in me before I had accomplished anything that would justify that belief.

    That trust changed the way I viewed myself and what I believed was possible.

    Every major chapter of my life since then has required stepping into uncertainty. Moving across the world. Working in investment banking. Starting TomoCredit. Raising capital. Building a team. Launching new products.

    None of those decisions came with guarantees.

    What my parents taught me is that waiting for certainty is often a losing strategy. Progress usually requires conviction, preparation, and a willingness to move forward despite uncertainty. It also helps to have people who believe in you and provide a foundation strong enough to support those risks.

    The Lessons Behind TomoCredit

    When people look at TomoCredit today, they see a financial technology company focused on helping people build credit and access opportunities. What they don’t always see are the experiences and lessons that shaped the company’s mission in the first place.

    TomoCredit exists because I was curious enough to question a system that didn’t make sense. It exists because I learned to adapt when plans changed. And it exists because people believed in me long before there was evidence that they should.

    Looking back, those lessons have shaped far more than my career. They’ve shaped the way I approach life. And I suspect they’ll continue to do so for many years to come.

    Editor’s Note: Kristy Kim recently discussed her entrepreneurial journey, leadership philosophy, and personal story in an interview with Bold Journey. Read the full interview here.

  • Why People Are Turning to AI for Financial Advice

    A few months ago, asking ChatGPT for financial advice might have sounded…odd. 

    Today, it’s becoming the norm. 

    People are asking AI whether they should pay off debt or invest. They’re using it to create budgets, understand credit scores, compare financial products, and make sense of complex financial decisions.

    In a recent Fast Company article, I explored why people increasingly trust AI with financial questions. What struck me most wasn’t the technology itself. It was what this shift says about the relationship consumers have with money.

    People aren’t necessarily looking for more financial products.

    They’re looking for guidance.

    Why Consumers Are Turning to AI

    For many people, money feels intimidating.

    Financial terms can be confusing. Credit scores often feel mysterious. And despite having more financial tools available than ever before, many consumers still feel like they’re navigating their financial lives alone. And trust me, I know from firsthand experience as an immigrant navigating the American credit system. 

    AI changes that dynamic.

    Instead of spending hours searching through articles or waiting to speak with a financial professional, consumers can ask a question and receive an answer instantly.

    Questions like:

    • Why did my credit score drop?
    • What’s the fastest way to build credit?
    • Should I pay down debt or save money?
    • How much should I spend on rent?

    These aren’t uncommon questions. They’re everyday financial decisions that millions of people face.

    The difference is that AI makes it easier to ask them.

    The Real Reason People Trust AI

    Many people assume consumers trust AI because it’s smart. I think the answer is more human than that. People trust AI because it feels accessible.

    There’s no judgment.

    No embarrassment.

    No fear of asking a question that feels too basic.

    Consumers can ask the same question three different ways until they understand the answer. They can explore financial concepts at their own pace. They can admit what they don’t know.

    For many people, that’s a more comfortable experience than traditional financial education.

    What This Means for Financial Services

    The rise of AI isn’t just a technology story.

    It’s a consumer behavior story.

    For years, financial institutions focused primarily on providing products. Consumers, meanwhile, were looking for education, guidance, and personalized recommendations.

    The popularity of AI highlights a growing expectation: people want financial information that is personalized, immediate, and easy to understand.

    The companies that succeed in the next decade won’t simply offer financial products.

    They’ll help consumers make better financial decisions.

    Where AI Still Falls Short

    That doesn’t mean AI should replace human expertise.

    AI can provide information, explain concepts, and help consumers understand their options.

    But context still matters.

    Financial decisions are personal. Two people with the same income can have completely different goals, obligations, and risk tolerances.

    That’s why the future of financial guidance isn’t AI versus humans.

    It’s AI and humans working together.

    The Next Evolution of Financial Advice

    At TomoCredit, we’ve seen firsthand how much consumers want personalized financial guidance.

    The challenge isn’t access to information. The internet already has more financial content than anyone could ever consume.

    The challenge is relevance.

    Consumers don’t want generic advice. They want guidance that reflects their actual financial situation, goals, and behavior.

    That’s where AI has the potential to create meaningful change.

    Not by replacing financial expertise, but by helping people understand their options, build confidence, and take action.

    The growing trust in AI for financial questions isn’t really about technology.

    It’s about people searching for a better way to navigate their financial lives.

    And that’s a trend that isn’t going away anytime soon. 

    For a deeper dive into this topic, you can read my Fast Company article, “Why People Trust AI With Financial Questions.”

  • I Asked ChatGPT How to Build Credit. Here’s What It Got Right (And Wrong)

    If you’ve ever Googled a financial question, you’ve probably noticed that the internet is not short on opinions. Want to know how to build credit? There are thousands of articles. Wondering what a good credit score is? You’ll find pages and pages of advice.

    Now, a lot of people are skipping Google altogether and heading straight to ChatGPT.

    It makes sense. Instead of sorting through ten articles and a Reddit thread from 2017, you can ask a question and get an answer in seconds. As someone who has spent years helping consumers navigate credit, I was curious how good those answers actually are. So I decided to run a little experiment.

    I asked ChatGPT a simple question: How do I build credit if I have no credit history?

    The answer was pretty good.

    It explained that payment history is important, recommended keeping balances low, and suggested opening a starter credit card. None of that advice was wrong. In fact, it’s the same advice you’ll find in many financial literacy articles.

    But the more I read the response, the more I realized something important: ChatGPT was giving me information, not guidance.

    The Problem With Generic Financial Advice

    The challenge with credit building is that there isn’t one path that works for everyone.

    A recent college graduate has different financial needs than a recent immigrant. Someone who has never had a credit card faces different challenges than someone trying to rebuild after a financial setback. Two people can ask the exact same question and need completely different answers.

    That’s where ChatGPT—and honestly, most financial advice online—starts to fall short.

    The advice is designed for an average person. The problem is that most of us aren’t average. We all bring different experiences, goals, and financial histories to the table.

    When I asked ChatGPT how to build credit, it couldn’t tell whether I had recently moved to the United States. It couldn’t tell whether I’d been denied for a credit card three times already. It couldn’t tell whether I was trying to establish credit while avoiding debt altogether. If you’re new to the U.S. check out this article about building credit. 

    Those details matter. In many cases, they’re the difference between advice that sounds good and advice that actually helps.

    Financial Education Has Never Been More Accessible

    To be fair, I think AI has the potential to make financial education dramatically more accessible.

    For years, many people felt intimidated asking financial questions. They worried about sounding uninformed or didn’t know where to start. AI removes some of that friction. It allows people to ask basic questions without judgment and get answers immediately.

    That’s a good thing.

    If ChatGPT encourages someone to learn how credit works, understand their credit score, or take an interest in their financial future, that’s a win.

    The issue isn’t that AI is providing bad information. The issue is that information alone doesn’t always solve the problem.

    What People Actually Need

    In my experience, most people don’t need another article explaining what a credit score is.

    They need help figuring out what to do next.

    Should they apply for a card now or wait?

    Should they focus on paying down balances first?

    Should they become an authorized user?

    Are they even looking at the right financial product for their situation?

    Those are harder questions because they depend on context.

    That’s why personalized guidance matters. The best financial advice isn’t just accurate. It’s relevant.

    Where Personalized AI Comes In

    This is exactly the gap we think about when building products at TomoCredit.

    General-purpose AI tools are designed to answer questions. They’re trained to provide useful information to millions of people at once. But personal finance isn’t really a one-size-fits-all problem.

    That’s why we built TomoIQ differently.

    Rather than offering the same generic response to everyone, TomoIQ is designed to understand where someone is in their financial journey and provide recommendations that are actually relevant to their circumstances. The goal isn’t just to explain credit. The goal is to help people make better financial decisions based on their own situation.

    Because knowing how credit works and knowing what to do next are two very different things.

    My Final Take

    After running this experiment, as someone who has been down this road before, my conclusion is pretty simple.

    ChatGPT is surprisingly good at explaining the fundamentals of credit. If you’re looking to learn the basics, it’s a fantastic place to start.

    But when it comes to making real financial decisions, context still matters. Your goals matter. Your history matters. Your circumstances matter.

    AI can answer questions. The future of financial wellness will belong to tools that can understand the person, asking them.

    And that’s a much harder problem to solve than explaining what a credit score is.